Chevrolet tries to appeal to traditionalists in America who believe that baseball is America's past time and is a trademark just like Chevrolet who has been producing high quality cars since the early 20th century.

Possible Thesis #1

Dunkin Donut's appeals to the emotions of those who live a fast paced life and only have a few minutes a day to refuel because Dunkin Donuts is there to acquire all of your needs and make sure you don't miss a beat.

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Gatorade demonstrates it's dedication to sports and how effective their product is by showing it's audience that Michael Jordan uses it because of the orange sweat dripping from his forehead. The orange sweat implies that Gatorade is good enough for Michael Jordan because it is dripping off of him as if it were a part of him and had something to do with his success on the basketball court and if you want to be as good as Michael Jordan, then you should drink orange Gatorade.

In this photo the man's coat is caught to the Coca Cola advertisement which reads "new grip bottle" which implies that the old bottle was difficult to hold on to and that it was oddly shaped. The fact that his jacket is stuck pretty firmly to the advertisement, leads customers to believe that they no longer have to worry about dropping their Coke or having it slip out of their hands because the new bottle has such a great and comfortable grip that it would be very hard to drop it.

Americans are known for eating large meals and the term "bigger is better" is very prominent today in American culture no matter if someone is talking about TV's, houses, pools and especially food. Burger King knows that this is true and so the bandages at the corners of this womans mouth symbolizes that their burgers are so large that it is too big to eat in a single bite or else there is a possibility they could rip their mouths which appeals to idea that bigger is better.

Rhetorical Impact in Everyday Life

Everyday we are all exposed to rhetorical images and text without even knowing it. Things such as how commercials on TV appeal to different audiences. Obviously if you are watching TV at two in the morning there might be some commercials that are a little more crude than around seven when the entire family is watching TV. Rhetoric is in a way like a marketing scheme. If you were to walk into a sporting goods store, they aren't going to be playing classical music throughout the store and selling GQ magazines. They would be playing up beat music and selling magazines like mens health or Sports Illustrated. Or for another example would be if you were to go to a fast food restaurant they try and advertise to you with some pretty animated flyers and posters. They have attractive people in them usually looking like they're having fun and everyone's laughing because they are trying to appeal to everyone. If you were to go to a higher class restaurant like a steak house they tend to appeal to a different social class and their advertisements would be different as well. It would probably entail a group of men sitting at a table with drinks and they all look sophisticated doing business. Another aspect of rhetoric devices is being able to interpret something such as a car with a lot of dents in it. Chances are that that person is not a very good driver. In a way you are kind of judging someone or something without knowing the whole story. Sometimes based on how a person dresses will tell you a little bit of their personality. It sounds wrong but we all do it and it is a part of rhetoric devices. All in all though these are all different ways in which there is a rhetorical impact in all of our lives.